tag:blogger.com,1999:blog-14442557.post115149883413823781..comments2023-07-17T18:31:45.563+04:00Comments on Stupid Thoughts: Was it a PR disaster?Sriganeshhttp://www.blogger.com/profile/06186411059847664423noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-14442557.post-1154610813283119452006-08-03T17:13:00.000+04:002006-08-03T17:13:00.000+04:00hello!,i'm rohit balan. doing my graduation in Mum...hello!,<BR/>i'm rohit balan. doing my graduation in Mumbai. i hav a subject in PR. as a part of this, i hav a projct on PR in Healthcare. came across ur blog after multiple googlin and was the most relevant on d issue. i hav decided to take it up from three parts. i'll do a part on Appollo's part. then on AIIMS pr-stunt while d studnt docs were strikin, most ppl got false mesgs dat sum hav fainted n d govt is subversing d media's coverage n all. thirdly i was thinkin of taking up positive PR as in d news article placmnts wen anew technology or sumthin is brought 2 d hospital or how d hospitals create a creatin niche for themselves.<BR/>i wuld request u 2 help me with dis a li' bit bcos PR is a new subjct 2 me. i wil not bother u but i wuld just get sum nitty-gritty help from u. my email id is rohit.balan@gmail.com<BR/>thank u, hoping for help!!filterkaapihttps://www.blogger.com/profile/14530471670052672474noreply@blogger.comtag:blogger.com,1999:blog-14442557.post-1152163105213141172006-07-06T09:18:00.000+04:002006-07-06T09:18:00.000+04:00That was a really important topic to have had a di...That was a really important topic to have had a discussion on. And the views expressed were equally intersting and important.<BR/><BR/>I am not sure of what is good or bad in terms of PR, but from my experience of having been a part of Apollo, the hospital touted to be "India's leading healthcare destination" was always a little too interested in their media image. With the Rahul Mahajan episode, they surely went a little overboard. Like some one has commented, it wasn't their business to give hourly updates and press conferences and discuss someone's health report in public, but apparently they chose to be in the limelight rather than do their primary business. <BR/><BR/>As far as I am concerned, the privacy of a patient's medical record is a very serious issue. It is an issue that is being debated daily the world over and solutions being sought by many IT professionals as we are moving into the EMR era. And here is India's leading healthcare organization throwing all caution to air and going all out to reveal every single detail of a patient. I am wondering how safe all our medical records are in the hands of such publicity crazy doctors. It is very scary, indeed!Anonymoushttps://www.blogger.com/profile/04259864433521106932noreply@blogger.com