The other day, I took part in a discussion on Social Media for a program in NDTV Hindu. Had some nice discussion. A day or two later, a mail was sent by the coordinator giving information on when the program is likely to be aired. I checked if it's uploaded onto YouTube. Suddenly there was a spurt in request from other participants to know the same. When I checked as to why everyone was so keen, a participant responded "for obvious reasons". Is it too early for the Internet medium to stand on its own? Will traditional media still be in reckoning in distant future?
Though on a different topic, this article in The Economic Times, today, has some nice points on why traditional media has an upper edge over the Internet medium.